About the Product
The target market i was aiming towards were adults in their early 20's to 30's who go on camping or hiking trips. Primarily to escape their daily lives to have a chance to be at peace and relax within their surrounding environment that is nature.
An issue that primarily appears in people's recounts of their ventures into the wilderness is the load they have to carry, i researched into the various tools that can either be compatible together or simply minimised to allow easier carry and use for its user.
The product I concentrated on the most was my Shovel Knife, a simple device that combines both the shovel and knife to complete certain tasks faster and create a lighter load limiting the need for a proper shovel.
The Four Pleasure Analysis
Physio
-Comfortable in hand
- Lightweight
-Easy assembly
Social
-Provide fire for others
Psych
-Multi-Purpose to get jobs done fast
Ideo
-Being seen with this product perceives your character as someone who is useful
4 comments:
Utility is very important for the outdoors and by combining two different products a higher level practicality in a sense is achieved. I think a shovel and a knife is an appropriate combination, in a sense a sharp edge would assist in digging, however, cutting with a blade at an angle may cause problems. But the concept is good as the grip between using a knife and a shovel is very similar. An important point is that the product may need a sheath for safety purposes; the user may get hurt if the knife is exposed inside a rucksack.
there are many camping tools available on the market, which is why combining some of these is a good solution to reduce clutter. The problem, however, is that many get too clunky or complicated. the Shovel Knife on the other hand easily adapts two different products into one, simply merging a knife onto the side of a shovel, reinforcing the idea that simple design is the best.
an issue of safety needs to be addressed to avoid unneccessary cutting by the knife when not in use. a cover/sheath would need to be developed, which would cover up the 'blade' when being carried ie in a pocket.
The natural look allows of the tool allows it to easily blend into nature, pleasing the target market. a good idea and combination, especially as both the seperate parts of the Shovel Knife will be able to help the other part when in use. for example, the knife would be able to cut through dirt to allow easier access for the shovel
The shovel knife is quite useful for its intent and your design of it is clever it remains robust and "tough" for outdoor use. My only concern is where it belongs in a camp pack, I think it should have some sort of safety cover to protect users and children.
You never know what is going to happen when you go camping. I feel this product could be very useful while camping however i have some doubt about the knife function? what sort of things is it intended to cut? I agree with alfred that a sheath maybe required for the blade or even an exterior pack case included so that it can be easily access to cut down branches or foliage in the way of a trek.
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